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Full name

Miguel Hernández Domenech


Multidisciplinary designer with more than 15 years of experience developing digital products. Creates strong and scalable solutions by combining research data, design insights, and technology breakthroughs. Ability to handle multiple tasks, delegate work, and train. Detail oriented with excellent organizational skills, flexible, adaptable and versatile.


Lead Product Designer

Deep Dive Design

San Francisco Bay Area, CA · Feb 2009 – Present

Integrate interaction design, visual design, and customer research to create seamless design solutions for mobile devices, desktop computers and consumer electronics across multiple industries.

Senior UX Designer


Mountain View, CA · Nov 2015 – Present

Worked on the design, development and implementation of the QuickBooks Design System. QBDS is a modular design system that unifies Intuit’s user experience across all small business division products. My role on this team was to develop design tools and methodologies to efficiently transition from the former Harmony Ecosystem to QBDS, as well as evaluate and develop new design patterns and components.

Lead Product Designer


San Francisco, CA · Nov 2017 – Apr 2018

Designed peripheral displays, interface sounds, management tools and automation software for order fulfillment systems at automated fast casual restaurants.

Lead UX Designer

Atrium HQ

San Francisco Bay Area, CA · Jun 2016 – Dec 2016

Designed a desktop application, iOS app, data visualizations, and comprehensive design system for the Atrium SaaS platform.

Atrium is a performance instrumentation, data visualization and early warning system for sales reps, their managers, and leadership. It helps users to visualize, compare and evaluate complex data sets to improve the performance of sales teams.

Lead Product Design Consultant

SAF Platform

New York, NY · Oct 2015 – Dec 2015

Hired and led a team of designers and engineers to create a modular design system for SAF’s alternative funds product. The system included visual and interaction guidelines, a modular component library, and a custom front-end framework.

Lead Product Designer


San Francisco, CA · Nov 2013 – Aug 2015

Hired and led the UX Standards and Best Practices team. My team was responsible for ensuring digital governance by defining, developing and implementing cross-functional design workflows as well as an efficient modular design system across multiple device types. This holistic system established a new design methodology, implemented more efficient collaboration tools, and documented clear design guidelines. The system was implemented through a custom responsive modular front-end framework based on the SMACSS development methodology and atomic design.

Senior UX Designer


San Francisco, CA · Oct 2012 – Sept 2013

Collaborated with Flickr’s UX team on redesigning their new experience of sharing, organizing and viewing photos on the web. Redesigned Flickr’s home page, creating and implementing an activity feed to bring the content and connections you care about to the forefront of the experience.

Senior UX Designer


Los Gatos, CA · Jul 2009 – Nov 2011

Collaborated with Netflix’s UX Design team during the transition from a DVD rental service to an online streaming service. During this period our team released streaming applications for iOS, Android and game consoles. My main role was designing the 10' experience for the Playstation 3 and more than 200 Netflix-ready devices. Check out the links below for a complete description of the project and links to more detailed articles about the design and development process.

Senior UX Designer

Yahoo! Inc.

Sunnyvale, CA · Oct 2007 – Feb 2009

Designed visual style and site architecture for Yahoo! Groups. Worked on screen layouts, user interface elements, email campaigns, promo units and syndicated ads for Y! Travel, Y! Shopping and Y! Personals.

Senior Designer

Icon Nicholson / LBi New York

New York, NY · Oct 2006 – Sept 2007

Developed user centered designs for web applications, websites and POS kiosks for clients in retail, pharmaceutical, finance and consumer electronics fields. Brands included Bristol-Myers Squibb, MasterCard, Bank of America, Fujifilm and Bloomberg stores among others.

UI Design Consultant

TGP Associates / Phase1 Marketing

New York, NY · Aug 2005 – Sept 2006

Developed user interfaces for database management dashboards, DVD’s, web applications and Windows applications. Designed skinnable interfaces for multiple brands and websites. Clients included Time Warner, Forbes, Sieve Paget and Riesel, and Partida Tequila.

Art Director

Publicis Groupe

New York, NY · Apr 2005 – May 2006

Designed interactive marketing campaigns for high profile brands such as BMW, Pillsbury and Garnier.

Freelance Designer

Magnani Caruso Dutton

New York, NY · Sept 2005 – Feb 2006

Designed interactive products for institutions in the financial sector. Clients included Capital One, SAP among others.

Web Design Instructor

Escuela de Artes Plásticas de Puerto Rico

San Juan, PR · Aug 2004 – Jan 2005

Taught introductory web design courses to college students and school faculty.

Art Director

Nobox Marketing Group

San Juan, PR · Jan 2004 – Jan 2005

Conceptualized and developed interactive media marketing campaigns for clients in the automotive and retail sector. Designed web sites, e-mails, banners and newsletters. Produced video and photo shoots for online campaigns and websites.

Online Community Manager

America Online

San Juan, PR · 2003 – 2004

Established procedures to stimulate healthy online community growth. Researched user behavior to determine content efficiency. Trained and managed a team of community researchers.

Art Director


San Juan, PR · 2003 – 2004

Designed billboards, posters, newspaper ads, magazine ads, brochures, stationeries and internal documents. Conceptualized and prepared storyboards. Supervised production of television ads and photo shoots.

Interactive Media Director

Mannon Group Corp.

San Juan, PR · 1999 – 2002

Directed the Interactive Media Division increasing revenues and potential clients scope. Performed job interviews. Managed design and development teams. Designed and established workflow rules and procedures.


Physical Sciences, High Energy Physics

Universidad de Puerto Rico

Mayaguez, PR · 1993 – 1998

Research student for the Focus E-831 Experiment of the US Department of Energy at the Fermi National Accelerator Laboratory (Fermilab), Batavia, Il

Graphic Design, Design and Visual Communications

Escuela de Artes Plasticas de Puerto Rico

San Juan, PR · 1998 – 2001


Intuit Brightloom StubHub Flickr Netflix Yahoo! eBay Publicis Groupe Euro RSCG America Online


Design Systems, Design Management, User Centered Design


Product Design, Interaction Design, Visual Design, Sound Design